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Jackie Gleason by Sam
Berman |
In Oct 1955,
The Honeymooners starring Jackie Gleason as Brooklyn bus driver Ralph Kramden debuted as a weekly filmed sitcom on CBS television, Saturdays at 8.30. The show lasted only one year, producing 39 episodes ("The Classic 39") before it was canceled by CBS (finally trounced by the Perry Como show on NBC).
The Honeymooners is of course now considered a television comedy classic, arguably the funniest show ever.
William Golden, the creator of the iconic CBS "eye" was their creative director in the fifties and hired a number of top illustrators and designers to create artwork on behalf of the TV network. Included among them was fashion illustrator Rene Bouche who created a portrait of Jack Benny that would become the famous opening logo for
The Jack Benny Program, and the famed caricaturist Sam Berman, the creator of the opening caricature sculptures for the 1937 screwball film comedy classic "Nothing Sacred", who would draw a circular wide-eyed Jackie Gleason head inside the Moon, rising above Brooklyn to the strains of Gleason's "You're My Greatest Love" at the beginning of each episode of
The Honeymooners...
For years I speculated about who the artist was who drew that iconic caricature, yet, typically, no artist credit was ever given for the image in the show's closing credits, nor in any of CBS's Honeymooners publicity. There has also never been a single reference or mention of who drew that iconic image in any Jackie Gleason biographies or Honeymooners books, nor in any caricature or television history book. Apparently, not even worth researching.
I've blogged at length on the career of the once celebrated, now long forgotten artist Sam Berman and based on his distinctive, lush yet economic style and his work for television advertising/publicity in the fifties, all indications finally pointed to him clearly being the artist. With the confirmation of caricaturist historian Zach Trenholm, (and, to my knowledge), for the first time I'm disclosing it here.
All about Sam Berman, and his incredible 1947 "NBC Parade of Stars" promotional booklet...
http://drewfriedman.blogspot.com/2011/06/sam-berman-1947-nbc-parade-of-stars.html
The Honeymooners...
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The moon rises above Brooklyn...
evolves into Sam Berman's Jackie Gleason caricature...
fades into Gleason's name...
and the show's titles
Sam Berman at work
preliminary drawing of
Frank Sinatra by Berman, in a similar
economic style to the Gleason caricature
William Bendix as Chester A. Riley by Berman.
Jackie Gleason played Riley
in the original, pre-Honeymooners "The Life
of Riley" TV series
a more recent Honeymooners comic book featuring a cover by Jack Davis and the (re-drawn)
Berman/Gleason caricature used as the logo
More on the art of The Honeymooners...
My thanks to Zach Trenholm |